VIDEO COMPARISON- Cartoonist
Cartoonists have been on trade shows but the truth of the matter is and I know it sounds like a running theme but you will see in this video despite the fact that he says he draws a crowd- there are no crowds
The sales process here is all wrong- In the video you will see him stop 1 person, draw a picture and then pass it onto the sales team.
- Is there any qualifying here? (NO)
- does the lady getting her picture drawn know anything about the product? (NO)
- What is the point of drawing a picture of one person that doesn’t draw a crowd or at the very least – stopp traffic (none)
So the core problems here are (and yes they are the same as all the other comparisons
- He doesn’t stop traffic
- After each drawing you don’t know anything about the product
- The drawing is done before the qualifying process
- it takes up alot of space
- he even admits he doesn’t convey the message
In a nutshell when you book a Cartoonist in Australia- you are going to get the same results which is nothing
if you have seen my video- imaging me standing opposite this guy- by the time he has finished a single picture- I have stopped 30 people, conveyed the message and had 10-20 people come it to fill out the lead generation forms
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