VIDEO COMPARISON- Bad Video Demo

Hello everyone again

 

Below is a Video of What I believe is a BAD video demo for a trade show for the following reasons:

  1. It takes 3 seconds to walk past a trade show stand- this video doesn’t capture attention
  2. It does not convey the message in the time it would take to walk past
  3. If you were using this video as a demo in a sales presentation- it’s too slow to convey the message- your potential customer will “switch off” before the end

This video is from a company that specializes in Trade Show Video Promotions for your plasma screen- and I have included it because there is a HUGE difference between being able to design a video and put it togeather with fancy grafics and transitions- and what would work on the trade show floor- please notice that there are no testimonials from the client following the video (which you would assume that if it did create results they would have them.


Posted by: admin | Category: Marketing Comparison, SALES TRAINING | Comments (0)

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